MAG Accelerates Digital Transformation Journey with Enhanced Technological Integration
The Voice of Chandigarh :
Malaysia Aviation Group (MAG) is reinforcing its commitment to digital empowerment and embracing cutting-edge technologies to meet the demands of an ever-evolving digital and consumer landscape. In a strategic move towards advancing its digital transformation journey, MAG is expanding its work on the Microsoft platform in Malaysia to enhance the Group’s suite of offerings, enrich user experiences, and fortify its technology platforms through the utilisation of Microsoft’s technologies.
This furthers MAG’s vision of driving innovation in customer experiences and business operations, fostering the potential for MAG solutions built on the Microsoft platform. As part of this extended collaboration, MAG will be innovating in the areas of autonomous vehicle products, services, and solutions to enhance the overall user experience and journey. Additionally, the parties will anchor technologies such as data analytics, artificial intelligence (AI) and machine learning, augmented reality (AR), robotics and security in formulating robust tools for seamless digital integration.
Appointing Microsoft as its preferred cloud provider, MAG now hosts 98% of its infrastructure on Microsoft Azure, resulting in a 30% savings in IT infrastructure cost and carbon emission savings of more than 84% since moving to cloud.
Throughout its digital journey, MAG has continued to integrate Microsoft’s suite of products into its operations, translating to increased productivity and operational efficiency within the Group. By leveraging Microsoft platforms, including Microsoft Power Apps and Power BI among others, MAG has effectively transitioned manual processes into streamlined digital formats, while simultaneously upskilling its workforce to thrive in the digital era.
Clarence Lee, Group Chief Digital and IT Officer of MAG said, “At MAG, ‘Digital is Our Universe’ is one of our six core beliefs – which pushes us to create innovative solutions that enhance the overall user experience. As we digitalise our way of working, this strategic alliance with Microsoft underscores our unwavering commitment to this belief, serving as a catalyst for our Long-Term Business Plan 2.0 that consists of strategic directions and projects in the capacity of technology and resource investments. By leveraging our collective resources and technologies, we can advance global empowerment by addressing inclusion, diversity, and sustainability.”
“Microsoft has been a tech partner to MAG for more than 15 years now. We’ve been part of MAG’s digital journey, from their cloud transformation to enhancing workforce productivity and efficiency,” said K Raman, Managing Director of Microsoft Malaysia. “We are excited to further this collaboration to support MAG in delivering a modern customer experience whilst also enhancing the efficiency of MAG’s services.”
In tandem, MAG also hosted its first Digital & IT Innovation Day powered by Microsoft, which featured a showcase of cutting-edge technologies that are currently available in the market. The event included demo sessions on Microsoft’s AI innovations including Microsoft 365 Copilot and Azure OpenAI Services, tailored for the wider MAG community.
